Recently I had the honor to be interviewed on Jeff Crilley's show. Here are some of the crucial things I did beforehand to help ensure that I would be a success on the show: First of all, I sent Jeff a document with the following information; My name and all of my contact … [Read more...] about My Interview on the Jeff Crilley Show
Have you ever tuned out of someone's presentation on a subject of interest to you because the speaker kept boring on in a monotone that almost put you to sleep? The best message in the world can be ruined by a boring tone of voice. What's the cure for boring your listeners to death? Vocal … [Read more...] about The Value of Vocal Variety
Writer's block, or fear of writer's block, is often the stumbling block (love that pun!) to creating copy that you need for articles, blog posts, ads, books, etc. When you are stuck not being able to get your ideas down on paper or in a document, it often prevents you from reaching the success … [Read more...] about 3 Tips for Overcoming Writer’s Block
In the two prior videos in this series, I shared information about the first key to a compelling presentation, namely the presentation or message itself, as well as some strategies for creating copy that converts. But how well any message you create comes across depends on a another vital … [Read more...] about Do You Know the Second Key to a Compelling Presentation?
In a prior post, Do You Suffer from an Enlarged Procrastinate?, I mentioned some of the reasons why we may delay doing jobs we know that we need to do; and I included some practical strategies that can help us move forward. Unfortunately, the reasons why we procrastinate may have nothing to do … [Read more...] about Is Your Procrastinate Still Enlarged?
When you sit down to write copy for a presentation, an email, a flyer, a sales letter, etc.; do you sometimes worry that you won't be able to get your point across effectively. Are you concerned that your copy won't be able to convince people to buy your product, invest in your service, or … [Read more...] about Creating Copy that Converts