Have you ever heard a simple, yet incredibly useful piece of information and thought to yourself, Why didn't I think of that? Sometimes the smartest things to do are the simplest; yet we rush right past them in our quest to do something complicated in order to stand out from the crowd. Yet … [Read more...] about Is Your Copy or Website Missing This No-Brainer Item?
Have you ever gone into a store to buy something, and found that the clerk was too busy yakking on the phone with a friend to bother waiting on you? Or have you ever called a business about a problem and been given the royal run-around? It is just these types of business problems that … [Read more...] about 2 Quick Ways to Wreck or Build Your Business
Manners, good or bad, can have either a positive or a catastrophic effect on your relationships, both in business and in your personal life. As such, I decided to share this Facebook Live video I had made on what I consider to be a crucially important subject. Seemingly simple … [Read more...] about The Subtle Power of Please and Thank You
Anyone who has to write content on a regular basis, whether for a newsletter, or a blog post, or some other type of print material, periodically runs into a mental brick wall, where we ask ourselves, So what the heck can I write about now? I stand in awe and amazement at people like Seth Godin, … [Read more...] about What Do I Write About Now?
It has long been my contention that everything is based on relationship. Not only do we like to spend time with people we like; we also tend to prefer to do business with people we like. Fortunately, we don't have to have grown up as a totally likable person, as we all have the capacity to … [Read more...] about 13 Habits of Exceptionally Likable People
Let's take a look at why it's so easy to be salesy instead of persuasive. And this is where a true confession comes in because when I first started out in business, I was very salesy. And why? I really believe in the value of what I'm offering. So I wanted everybody to take advantage of it, … [Read more...] about Communicate Persuasively without Being Salesy