The Value of Vocal Variety

One sure way to put your audience to sleep (any audience – on stage, online, on the phone, etc.) is to share your message in a monotone. Adding vocal variety not only helps to keep the eager attention of the people listening to you, it also enables you: To allow...

Creating Copy that Converts

When you sit down to write copy for a presentation, an email, a flyer, a sales letter, etc.; do you sometimes worry that you won’t be able to get your point across effectively. Are you concerned that your copy won’t be able to convince people to buy your...