What's the very most important message to share effectively in your business, the one message that makes the difference between either creating conversations that lead to clients, referrals, and cash; or the message that turns people off entirely? You'll find my answer in this video. (Hint: It's … [Read more...] about What Is Your Very Most Important Business Message?
You may not consider that leaving a voicemail message is an important form of business communication, but it really is. Think about it for a minute. You are communicating a message to someone else with the goal of getting a particular result, most often a return phone call. Do you ever … [Read more...] about Do Your Voicemail Messages Get the Results You Want?
For people who are ardent shoppers and deal-finders, there is nothing black about the day after Thanksgiving in the United States (and unfortunately now the actual day of Thanksgiving itself) that feels black. After all, that is the time when bargain-hunters will line up for hours in advance in … [Read more...] about Why Do We Call It BLACK Friday?
Of all the public speaking opportunities available to us, the one that many people feel most uncomfortable with is networking. This discomfort can occur at official networking events, in casual conversations that happen during breaks at conferences and meetings, and even in social … [Read more...] about 3 Key Networking Mindsets for Business Success
How would you like to be able to add to your business database and create a win-win-win situation at the same time? How would you like to be able to do that at no cost to yourself, while giving added value to the people already on your list? And how would you like to strengthen your … [Read more...] about Looking for a Great Way to Build Your List?
Do you sometimes find yourself putting marketing at the bottom of your to do list? Is it because you view marketing as a gargantuan, overwhelming and onerous task? Are you keeping your results small due to fear of putting your message out there for people to see, and perhaps judge or reject … [Read more...] about Strengthening Your Marketing Muscle